From top to bottom, MORA kitchen appliances are designed around the way you live, and to complement your lifestyle with thoughtful, intuitive features that are easy to use (and easy to love).

Case in point: take a moment to get familiar with the new MORA 17.2 Bottom-Freezer Refrigerator. Right away, the first thing you’ll notice about it is that we’ve placed the freezer at the bottom instead of above the fresh-food area. So, why’s that?

It’s simple. People tend to use the fresh food zone of their refrigerator much more often than the freezer compartment. That means your favorite food items – like fresh produce, dairy, beverages, meats, etc. – are up where you are, within quick and easy reach without having to bend over. Makes good sense, doesn’t it?

You’ll find other smart design features, too… like a fingerprint-resistant stainless steel finish for easy cleaning, and intuitive smooth-touch electronic controls. And bright LED lighting that makes it easy to find what you need, even in the back corners. Features that feel right at home in the heart of your kitchen, from day 1.

If you have any thoughts to share about smart design, we’d love to hear from you. (Contact MORA)